Rabbit House is a media company specializing in film, production services, photography, and content creation. When they reached out to me, they were looking to rebrand the company from an illustrated and super detailed black & white logo to a simple one-line logo, colorful with retro vibes that match their inspiration on the Alice in Wonderland movie.

The main issue with their old logo was its readability; we needed to simplify it for better use on screen and in print, so creating a logo with different variations was important.

I created the logo and brand style guides, type selection, color palette, crew merch, and other applications.